You may be thinking, collaboration? What is it? Why do it? How can it help my business?
What is it? A collaboration is the decision to work together to promote your brand. I do different levels of collaboration. From a single post, to multiple posts, to full blog content. It depends on your needs and the product. A typical collaboration entails an Instagram story sequence, plus an Instagram post, plus a giveaway option. The content and coverage varies and is negotiable. This is just what a basic collaboration gives you.
Why do it? A collaboration gives you access to my audience. Which means new eyes to your brand/shop/page. New eyes means new follows, new follows means new sales. People can’t shop from you if they don’t know about you. I absolutely believe a collaboration is hugely beneficial for your business. It exposes your brand to a wider audience and allows people to see the product styled in a real home, by a real gal, who really loves it. Please see my testimonial section for first hand reviews from businesses that I have been lucky enough to represent.
Full disclosure I will not take any and all collaboration opportunities. I have to turn down opportunities often. If I have had to pass on the opportunity to work with your brand, please know it has nothing to do with your brand, and should never be taken personally. I will only work with brands that I believe I can authentically represent. I can’t work with brands that are not true to my design style or page or audience. I want all of my collaborations to be successful for all parties. I am not in this business for free stuff. Stuff is great but I am only truly successful when you are successful. In order to make our mutual success possible I have to always be selective on who I partner with.
This should be music to the ears of those I do work with. It gives you peace of mind in knowing that when I represent your brand it is from a true and authentic place. It should also give my audience peace of mind in knowing I only ever share brands with them I truly feel confident in. If I share an amazing pillow line with my audience, it’s because, as a designer, I believe it is an amazing pillow line; I’m not sharing it so I can get a free pillow. *Below are some styled images of collaborations I have shared on both my blog and/or Instagram.
*For pricing and collaboration inquiries please email me via the contact link and use: Collaboration Inquiry in the subject line*
Mod North and Co.
Shop My Haven Home